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Suongirs stuff

Sølvi E. Suongir, @Suongir
Jun 11 '12

hallojo:

How Target took over Fashion Week with a 25ft puppet

I love this creative way in to promote the Missoni for Target collaboration.  As I started to watch the casestudy  I thought “Oh no, here we go, the creation of another fake mysterious online personality…” — but instead Mother New York delights us with a 25ft blogging, tweeting puppet who made a larger than life impression in New York during fashion week.  Watch the video and meet Little Marina and learn about her adventures in New York.

3 notes (via hallojo)

  1. suongir reblogged this from hallojo
  2. doyoulike reblogged this from berniewatt and added:
    How Target took over Fashion Week with a 25ft puppet I love this creative way in to promote the Missoni for Target...
  3. berniewatt reblogged this from hallojo and added:
    This idea is a bit of a ripoff of a ripoff. The original is done in Italy annually. The ripoff of that was done by JWT...
  4. hallojo posted this